ABOUT THE BRAND
Founder of Damselfly, Christianna Heideman has always been a big dreamer and entrepreneur at heart. At age six, she picked flowers from unsuspecting neighbours and sold them. At age 10, she made friendship bands and sold them too. At age 19, she started making jewellery (and started Damselfly) from her parent’s garage. When she expanded into candles, she googled “how to make soy candles” and made them in her kitchen. She’s worked her butt off and her brain off in equal measure. She flies the flag for fierce females and style slayers worldwide with her interpretation of what it means to be a modern woman – part sexy, part charming, bucket loads of humour and a good dose of naughty.