ABOUT THE BRAND
LADY FOX
Lady Fox is an affordable luxury fashion accessory brand created by Melbourne designer Penelope Dudgeon. She began her career in the fashion industry and, driven by her love of design, crystals, and healing, she launched Lady Fox to blend style with positive energy. Penelope personally designs each piece in her Melbourne studio, pouring care and intention into every detail. She takes the time to source high-quality materials and thoughtfully brings each design to life — combining beauty, comfort, and meaning in every accessory.